Brochure / Flyers / Poster + Printing
Flyers can come winging their way in to your life in any number of ways. The local take-away restaurants are forever putting them through your letter box, you can be handed flyers as you walk through a Shopping Centre and you can even pick them up at a church service. They are a cheap and easy mass marketing tool that can generate local interest quickly and effectively. But why are they called flyers? They are in fact leaflets, circulars and handbills as well, but for some reason the name has stuck, and that reason is really quite interesting.
This method of using printed flyers has been used with varying degrees of success for the last hundred years, and covered all the major conflicts from the world wars to the latest occupation of Afghanistan. So next time someone hands you a flyer, just think about why the name of that little piece of paper can have so much significance.
